The story of how I heard of an event, didn’t think I’d be going, found a way to go and even managed to become a facilitator of one of the larger groups called the SoLoMo. The Story Behind Google’s / Startup Weekend’s #iopitch Pitch Night.
So settling into SF bay area for little over a week. Trying to catch up on a ton of work. I get wind of Google I/O and this Pitch Night thats in conjunction with Startup Weekend and GDG (Google Developer Groups). I heard Kevin Rose and Stacy Brown-Philpot from the Google Ventures team, Google+ UX Designer Chris Messina, and Google Developer Advocate Don Dodge were going to be there as Judges/Panelists.
I was told this was one of few big events of 2012 that everyone was flying out to SF for. So I looked around to RSVP but tickets were sold out EVERYWHERE. Seems like been sold out for weeks. So I reached out and contacted everyone I knew within my network that was associated to this event. Luckily I knew the event organizers from a mutual friend and they helped out. Life is funny like that sometimes.
So we’re “IN” ~ My VC friend Boyd Jones and I were going to one of the coolest events this 2012 year. Was so excited last minute things came together like that, that I literally went and ran around the block. Well actually I did have to go to Safeway and buy some things, but it just made sense to jog down there to release all this new found energy / excitement.
So later in the day, the event organizer asked how comfortable I felt facilitating a track. I was like, sure, see you couple hours before the event. And so the adventure began!
Before arriving the Google offices, we ran into this place called “The Melt”
Boyd mentioned he remembered hearing how this venture got funded due to their simplicity, offering cool cheese bread melts and tomato soups. SO we went in, to check it out, and alas, we run into a friend, Andy of Launch Gram. Its funny running into him there because just days earlier I watched this amazing video he put together called the Future is Ours by Michael Marantz and Launch Gram Manifesto. In just 3.5 days it gained over 185k views.
Arriving to the Google offices well before the event took place.
We went through security, checked in and got our badges. The mean looking yet friendly Google security guard helped us take a photo of my friend Boyd and I.
Checking out the space, it was huge. The stage and seating area was nicely setup
And in no time the staging area was filled up.
After the intro, I went on to facilitate the SoLoMo group (Social, Local, Mobile). There were little over 60+ people in our group. It was a little intense trying to manage them all but I had the wonderful help of Nicholas by my side.
Here is what was on roster;
7:00 pm – intro in main room
7:30 – groups split up and found some space through out the google offices and made 30 second pitches of their idea
8:00 – voting of ideas using little Google +1 stickers
8:15p – Nicholas and I announced the top idea winners
8:30 – teams were formed
8:30 to 9:30 – teams worked their way to explain their pain and solution in just a short hour
9:30 – 90 seconds of pre pitch practicing within our own little eco-system
9: 50 – voted again on ideas based off the pre-pitches
10:00 – top 4 of the 6 teams went on to the main room to pitch the judges and over 200+ people that attended the event.
10:30 – judges announced their top three picks.
It was an amazing night. Lots of amazing people and tons of great ideas!
Wish I had more photos, but was too busy organizing, managing and making sure everyone was taken care of. Although If you have any more pictures, please feel free send them my way, thanks ( attila @ attila . com )
UPDATE – June 29th @ 10:30pm – was linked up to Google’s new Events Party Mode; Pitch Night. Loads of pics there from the event. I managed to put a few together below as you can see.